Benchmark acquires Westroc, picks up two properties
Benchmark acquires Westroc, picks up two properties
20 MAY 2020 9:11 AM

Benchmark will now manage two properties in the Scottsdale, Arizona, area following the deal to purchase Westroc Hotels & Resorts.

The Woodlands (Houston), Texas, May 19, 2020 -- Two legendary hotels and resorts previously managed under the Arizona-based Westroc Hotels & Resorts, the iconic Hotel Valley Ho in Old Town Scottsdale and the newest luxury golf resort in Paradise Valley, Mountain Shadows Resort Scottsdale, have transitioned to a larger management company, BENCHMARK®, a global hospitality company. BENCHMARK® operates 80 independent hotels, luxury resorts and conference centers throughout North America, the Caribbean and Japan, with landmark properties including Turtle Bay Resort on Oahu’s storied North Shore; Tivoli Lodge in Vail, Colorado; Willows Lodge in Washington State; The Essex Resort & Spa in Vermont; and Santa Barbara Beach & Golf Resort on the island of Curacao.

While Hotel Valley Ho and Mountain Shadows Resort Scottsdale will remain locally owned, they have transitioned from the management company of Westroc Hotels & Resorts, which BENCHMARK® has acquired, joining the company’s signature brand, Benchmark Resorts & Hotels. This transition provides the properties and their associates with several new benefits, including stronger financial planning tools, more employment and transfer opportunities, added sales and marketing communications, reporting capabilities, and more channels of commerce.

Alex Cabañas, chief executive officer of Benchmark, stated, “Benchmark is very excited to return to this market, expanding our portfolio of experiential and unique destinations. The Westroc team has created two exceptional resorts that fit perfectly into Benchmark, and the teams we’ve connected with already are a welcome addition to the Benchmark family.”

The partners of Westroc Hospitality, including Scott Lyon, William Nassikas and Pete Corpstein, will be turning their focus and efforts to future development opportunities in the hospitality field. Scott Lyon, a resident of Paradise Valley, will continue on as an investor with BENCHMARK®, and notes, “I see this as an opportunity to provide Hotel Valley Ho and Mountain Shadows Resort with a broader scope of experience and knowledge, giving our amazing team members more options, enhanced benefits, and a way to continue the strong trajectory of growth in the marketplace.” The Lyon family will continue to own Hotel Valley Ho and co-own Mountain Shadows Resort with Dallas-based Woodbine Development Corporation. The guest experience at both of these properties will remain unchanged with this new partnership.

About Hotel Valley Ho
Hotel Valley Ho is a true icon in Old Town Scottsdale. Originally opened in 1956 and restored to its former splendor, this urban retreat blends mid-century style with modern amenities. It features 191 historic guestrooms; a luxury Tower featuring 50 lofts, suites and guestrooms; and over 25,000 square feet of indoor and outdoor event space including the Sky Line Rooftop. Dine at ZuZu, relax at VH Spa for Vitality + Health, and unwind at two cool pools. Hotel Valley Ho is part of the Preferred Hotels & Resorts Lifestyle Collection and Historic Hotels of America.

About Mountain Shadows Resort Scottsdale
Mountain Shadows Resort Scottsdale is the new boutique resort in Paradise Valley, Ariz., nestled between Phoenix and Scottsdale. Set in the shadow of iconic Camelback Mountain, it features desert modern design, 183 guestrooms, a luxury wing with 41 condominiums and suites, Hearth ’61 restaurant helmed by Executive Chef Charles Wiley, The Citizens Club pools and fitness center, a fully revamped 18-hole golf course with a golf grill and lounge, and 37,500 square feet of indoor and outdoor event space. Mountain Shadows is part of the Preferred Hotels & Resorts LVX.

About Westroc Hotels & Resorts
Starting in 1998, Westroc Hotels and Resorts, led by Scott Lyon, William Nassikas and Pete Corpstein, acquired, renovated and managed unique properties that exude a timeless allure. Extraordinary settings, creative design, and high service standards created the ultimate boutique hospitality experience. Driven by a passion for creating memorable experiences, the mission was to breathe life into the hospitality industry through developing and managing luxury properties that blend with their setting while standing apart from the competition.

About BENCHMARK®, a global hospitality company.
BENCHMARK®, a global hospitality company, is a leader in the development, management, and marketing of independent, soft branded, and experiential hard branded resorts, hotels, and conference centers. In addition to the company’s award-winning full service Benchmark Resorts & Hotels, its lifestyle and luxury Gemstone Collection, and its industry-leading Benchmark Conference Centers. BENCHMARK is also an investor in etc.venues, a leading provider of contemporary city centre venues for meetings, signature events, and conferences. Benchmark's combined portfolio features more than 80 unique projects across three continents. The company is passionately committed to delivering personal, inspiring, and memory-making experiences, driving total revenue and profitability, and cultivating an award winning, “Be The Difference” culture for all its employees. Benchmark, is based in The Woodlands (Houston), Texas, with offices in London, England; Miami, Florida; Park City, Utah; Scottsdale, Arizona; New Brunswick, New Jersey; Seattle, Washington; and Tokyo, Japan. To become a fan on Facebook, visit, Follow us on Twitter at, , on Instagram at,, and on Pinterest at At LinkedIn,

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