STR: US hotel results for week ending 5 September
 
STR: US hotel results for week ending 5 September
10 SEPTEMBER 2020 12:59 PM

U.S. hotel occupancy fell 18.9% to 49.4% during the week of 30 August to 5 September. ADR decreased 17.1% to $100.97 and RevPAR dropped 32.8% to $49.87.

HENDERSONVILLE, Tennessee—Boosted in part by Labor Day weekend, U.S. hotel occupancy increased slightly over the previous week, according to the latest data from STR.

30 August through 5 September 2020 (percentage change from comparable week in 2019):

• Occupancy: 49.4% (-18.9%)
• Average daily rate (ADR): US$100.97 (-17.1%)
• Revenue per available room (RevPAR): US$49.87 (-32.8%)

Hotel demand grew to 18 million room nights sold (+500,000 week over week). Saturday (5 September) occupancy came in at 69.0%, just 2.6% less than the comparable Saturday in 2019, and leisure markets that have showed the highest summer occupancy levels reported strong increases from the previous weekend. At the same time, the markets with the highest occupancy for the week were not leisure destinations. Rather, the high occupancy markets were those housing displaced residents from Hurricane Laura and the California wildfires.

Aggregate data for the Top 25 Markets showed lower occupancy (44.3%), but higher ADR (US$101.82) than all other markets.

Norfolk/Virginia Beach, Virginia, was the only one of those major markets to reach a 60% occupancy level (60.6%).

Five additional markets reached or surpassed 50% occupancy: Houston, Texas (57.8%); Los Angeles/Long Beach, California (55.3%); San Diego, California (54.6%); New Orleans, Louisiana (51.7%); and Atlanta, Georgia (50.2%).

Houston was the only market to report a year-over-year increase in occupancy (+13.5%), which is attributable to evacuations and displaced residents due to Hurricane Laura.

Markets with the lowest occupancy levels for the week included Oahu Island, Hawaii (24.4%), and Orlando, Florida (30.9%).

Additional Performance Data
STR’s world-leading hotel performance sample comprises 68,000 properties and 9.1 million rooms around the globe. Members of the media should refer to the contacts listed below for additional data requests.

About STR
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit str.com and costargroup.com.

North America Media Contact
Haley Luther
Communications Coordinator
hluther@str.com
+1 (615) 824-8664 ext. 3500

General Media Inbox:
media@str.com

The above is a news release written by a third party. While HNN’s editorial mission is to produce unique content, it occasionally publishes timely, newsworthy news releases to complement in-house reporting efforts. All news releases are clearly marked as such. For questions and clarification, please contact Editorial Director Stephanie Ricca at sricca@hotelnewsnow.com.

No Comments

Comments that include blatant advertisements or links to products or company websites will be removed to avoid instances of spam. Also, comments that include profanity, lewdness, personal attacks, solicitations or advertising, or other similarly inappropriate or offensive comments or material will be removed from the site. You are fully responsible for the content you post. The opinions expressed in comments do not necessarily reflect the opinions of Hotel News Now or its parent company, STR and its affiliated companies. Please report any violations to our editorial staff.